About the Speaker
Jerrell “J” Deaver Jr.
Principal
Just J Consulting
After a 30+ year career in commercial banking, in 2020 Asheville native Jerrell “J” Deaver Jr. transitioned to consulting work supporting the Certified Development Financial Institution industry. The son of a Southern Appalachian banker, and the grandson of a tobacco farmer, he plays a small role in the evolution of CDFI’s as they seek to meet the capital needs of small businesses which exist, in the moment, on the periphery of traditional lenders. In addition to 30+ years’ banking experience in North Carolina and Virginia, he served 10 years on the Board of Partner Community Capital, a CDFI with headquarters in West Virginia and with primary operations in North Carolina, chairing its loan committee for much of that time. He has supported many CDFI’s in a consulting capacity including Appalachian Community Capital, working with CDFI’s from New York to Mississippi. He also served in a Marketing and Outreach capacity with the NC Rural Center from 2022 to 2024 when SSBCI 2.0 was rolled out to banks and other lenders across North Carolina.
Speaker Sessions
- EST
- Breakout Room 1: Salon A + B + C
- In-Person